Digital Marketing Executive | Ghansoli, MBP

PPC & AdWords Management:

Develop, implement, and manage PPC campaigns on Google AdWords to enhance traffic and conversions.
Monitor and analyze campaign performance to optimize bids, ads, and keywords for maximum ROI.

LinkedIn & Google Ads B2B:

Execute targeted B2B advertising campaigns on LinkedIn and Google Ads.
Utilize LinkedIn’s advanced targeting options to engage decision-makers in specific industries.

Email Marketing:

Design and execute email marketing campaigns to connect with prospects and customers.
Segment email lists and personalize content to boost open rates and conversions.

Landing Pages:

Develop and optimize landing pages to increase conversion rates.
Conduct A/B testing on different elements to determine the most effective strategies.

Lead Generation:

Implement strategies to generate leads through various digital channels, including social media, SEO, and content marketing.
Employ lead magnets and gated content to collect contact information.

B2B Marketing:

Develop digital marketing strategies tailored for B2B audiences.
Use content marketing, webinars, and case studies to showcase value to business clients.

Search Engine Marketing (SEM):

Manage both organic and paid search strategies to enhance visibility on search engines.
Monitor search trends to adjust strategies accordingly.

Search Engine Optimization (SEO):

Optimize website content and structure for better rankings.
Conduct keyword research and implement on-page and off-page SEO tactics.

On-Page and Off-Page SEO:

Ensure website content is optimized for target keywords.
Build a strong backlink profile through outreach and content marketing.

Link Building Strategy:

Develop a link-building strategy to improve domain authority.
Identify opportunities for guest blogging, partnerships, and other tactics.

Performance Marketing:

Execute and manage performance marketing initiatives to drive measurable results.